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Virgin revives TiVo in the UK

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tivo_logo2010 is already looking like being a great year, thanks to news that wondergadget TiVo is to make its return to the UK. The smart PVR recorder (a bit like Sky+ with brains) will use its software to power Virgin Media’s new HD set-top boxes.

“TiVo’s proven track record of innovation, strength of its patented technology and experience in developing best-in-class user environments, make it an ideal strategic partner for Virgin Media as we move aggressively to bring our next generation TV service to market,” Neil Berkett, CEO of Virgin Media, told What Satellite & Digital TV.

“The superiority of our fibre-optic network combined with TiVo’s capabilities, will allow us to offer consumers the most significantly advanced and compelling TV service available in the UK, and we believe will do to the TV market what Virgin Media has done to the high speed broadband market.”

Despite the link-up with Virgin, TiVo won’t be retailing its own recorders in the UK.

According to What Satellite & Digital TV, Berkett said the next generation platform will allow Virgin Media customers to search and discover content through major advances in video-on-demand integration and broadband video delivery.